> Currently, the number of Vidyard customers who upgrade their plans outpaces the number of those who cancel their accounts, Litt said, correlating with a negative churn rate.
Maybe i have a miss-understanding of churn. But given that definition any startup with growth would have negative churn.
I see no difference between upgrading to 'B' or registration with 'B'. Both is revenue. Both creates a customer.
Maybe i have a miss-understanding of churn. But given that definition any startup with growth would have negative churn. I see no difference between upgrading to 'B' or registration with 'B'. Both is revenue. Both creates a customer.
Thanks in advance for any explanation