Imagine you liked something, then realized that thing was bad and you didn't want to do it anymore. Then somebody offered you an alternative without the ethical problems.
I ate meat for like 30 years, then as I learned more about the realities of the meat industry in the US (suffering of animals, development of antibiotic resistant bacteria, pollution of air and water, exploitation and harm to workers, etc) I decided I couldn't buy meat anymore. I like having burgers and sausages and such, and Beyond meat gives me something that tastes good, is easy to cook, fits into a healthy diet.
Imagine you liked something, then realized that thing was bad and you didn't want to do it anymore. Then somebody offered you an alternative without the ethical problems.
I ate meat for like 30 years, then as I learned more about the realities of the meat industry in the US (suffering of animals, development of antibiotic resistant bacteria, pollution of air and water, exploitation and harm to workers, etc) I decided I couldn't buy meat anymore. I like having burgers and sausages and such, and Beyond meat gives me something that tastes good, is easy to cook, fits into a healthy diet.