For an international perspective, I can tell you that their competitors are doing very well in my corner of Europe, but the competitions quality is 10x-100x that of Beyond.
People buy competitors products because they are simply legitimately fine tasting products on their own, no vegetarian vs meat marketing required.
Beyond just has shit product, even if they genuinely were the first to develop the technology.
People buy competitors products because they are simply legitimately fine tasting products on their own, no vegetarian vs meat marketing required.
Beyond just has shit product, even if they genuinely were the first to develop the technology.