Comment by youknownothing

I must confess this is an odd decision. It's true that the drop in engagement is abismal (97% reduction is ouch). However, given that they're still posting in other sites, what's the marginal cost of keeping X in the equation? Presumably they're using some aggregator where you compose the post once and it gets automatically posted to BlueSky, Mastodon, Thread, etc., what's the cost of keeping X?