Really clever execution. Interactive logos like this raise an interesting
delivery problem — how do you hand something like this off to a client
in a way that actually makes sense alongside the rest of their brand assets?
Most designers still end up sending a ZIP with 6 static formats and
a PDF spec sheet. The handoff experience rarely matches the quality
of the work itself.
Most designers still end up sending a ZIP with 6 static formats and a PDF spec sheet. The handoff experience rarely matches the quality of the work itself.