Most if not all the ticket price goes directly into the studio's pockets.
So the theatres stay alive by selling concessions.
I'd wager everyone here complaining about prices would also wax poetic about how theatres don't "pay a living wage" to the kids scooping popcorn and would immediately drive home in their $100k Rivians or Teslas so they can give a one star review on Yelp or complain on Reddit about the bathrooms or floors being dirty or sticky.
These same people wouldn't bat an eye at paying $14 for a food truck grilled cheese and leave a tip.
So the theatres stay alive by selling concessions.
I'd wager everyone here complaining about prices would also wax poetic about how theatres don't "pay a living wage" to the kids scooping popcorn and would immediately drive home in their $100k Rivians or Teslas so they can give a one star review on Yelp or complain on Reddit about the bathrooms or floors being dirty or sticky.
These same people wouldn't bat an eye at paying $14 for a food truck grilled cheese and leave a tip.
You can't have it both ways.