It isn't weird at all. I would be surprised if it ever succeed in the first place.
Cost was way too high. Intel not sharing the tech with others other than Micron. Micron wasn't committed to it either, and since unused capacity at the Fab was paid by Intel regardless they dont care. No long term solution or strategy to bring cost down. Neither Intel or Micron have a vision on this. No one wanted another Intel only tech lock in. And despite the high price, it barely made any profits per unit compared to NAND and DRAM which was at the time making historic high profits. Once the NAND and DRAM cycle went down again cost / performance on Optane wasn't as attractive. Samsung even made some form of SLC NAND that performs similar to Optane but cheaper, and even they end up stopped developing for it due to lack of interest.
It isn't weird at all. I would be surprised if it ever succeed in the first place.
Cost was way too high. Intel not sharing the tech with others other than Micron. Micron wasn't committed to it either, and since unused capacity at the Fab was paid by Intel regardless they dont care. No long term solution or strategy to bring cost down. Neither Intel or Micron have a vision on this. No one wanted another Intel only tech lock in. And despite the high price, it barely made any profits per unit compared to NAND and DRAM which was at the time making historic high profits. Once the NAND and DRAM cycle went down again cost / performance on Optane wasn't as attractive. Samsung even made some form of SLC NAND that performs similar to Optane but cheaper, and even they end up stopped developing for it due to lack of interest.