I think It makes sense for iPad line up to be this way. Very clear feature segmentation that make sense. Most is directly result of underlying hardware. For consumer it's also very easy:
- decide on size
- go from your budget
- if still too many SKUs go by features
What features? Thunderbolt, Screen, Apple Pencil, Face ID
Alternatively if you know what features you want, start with that.
If you're struggling to choose which iPad you need then you might want an iPad for the sake of having an iPad (in which case get Air).
- decide on size
- go from your budget
- if still too many SKUs go by features
What features? Thunderbolt, Screen, Apple Pencil, Face ID
Alternatively if you know what features you want, start with that.
If you're struggling to choose which iPad you need then you might want an iPad for the sake of having an iPad (in which case get Air).