I remember when Sriracha disappeared from the market for a while (2022?).
The story I heard at the time was heavily positive, talking up the handshakes and relationship angle - suggesting the supplier had a bad harvest (drought) so the manufacturer had decided not to produce sauce rather than produce an inferior product.
Either rumours or more lies - and a good way to help the market forget the earlier flavour and be grateful for a sloppier solution to 'return'?
The story I heard at the time was heavily positive, talking up the handshakes and relationship angle - suggesting the supplier had a bad harvest (drought) so the manufacturer had decided not to produce sauce rather than produce an inferior product.
Either rumours or more lies - and a good way to help the market forget the earlier flavour and be grateful for a sloppier solution to 'return'?