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Comment by delta_p_delta_x

> So apple is just selling generic white labelled slop

There are only ~5 flat-panel manufacturers worldwide: AU Optronics, Innolux, LG Display, Samsung Display, Sharp Display, and recently BOE Display. Apple has to use one of these, even for its bespoke, notched, curved iPhone/iPad displays.

This new 5K 2304-zone panel was developed by LG Display, and is not 'generic white-labelled slop' by any means. It is an extremely good panel in its own right, probably the bleeding edge of LCD technology today achieving top-notch responsiveness, contrast, and colour depth and accuracy.

That MSI monitor will probably retail for ~£800 as will the Asus and LG equivalents, which is not a trivial amount for a monitor. Apple just marked it up 3×, as they are prone to do for anything.

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