I think this is the wrong way to think about it. In this case the "intelligent people who are wasted on finance and ads" are drawn to high-status, low-risk, well-paid jobs, with interesting problems to solve.
If you want to solve meaningful problems you need a different kind of intelligence; you need to be open to risk, have a lot of naivety, not status orientated, and a rare ability to see the forest among the trees (i.e. an interesting problem isn't necessarily a important one).
If you want to solve meaningful problems you need a different kind of intelligence; you need to be open to risk, have a lot of naivety, not status orientated, and a rare ability to see the forest among the trees (i.e. an interesting problem isn't necessarily a important one).