The company can brag that their formulation has a special blend of herbs and spices, but someone who wants to can obviously make their own special formulation and say that theirs is secret too.
More importantly, the proof of the pudding is in the eating. And there is nothing particularly special about WD-40's formulation anymore. WD-40 consistently performs worse than nearly any other available penetrating oil. https://www.youtube.com/watch?v=xUEob2oAKVs It's a terrible long term lubricant (because it's designed to evaporate, it actually concentrates gunk and grime).
WD-40 themselves have come out with improved "Specialist" formulations that mostly just copy other, superior products.
The actual ingredients are literally on the safety data sheet: https://files.wd40.com/pdf/sds/mup/wd-40-multi-use-product-a...
The company can brag that their formulation has a special blend of herbs and spices, but someone who wants to can obviously make their own special formulation and say that theirs is secret too.
More importantly, the proof of the pudding is in the eating. And there is nothing particularly special about WD-40's formulation anymore. WD-40 consistently performs worse than nearly any other available penetrating oil. https://www.youtube.com/watch?v=xUEob2oAKVs It's a terrible long term lubricant (because it's designed to evaporate, it actually concentrates gunk and grime).
WD-40 themselves have come out with improved "Specialist" formulations that mostly just copy other, superior products.