It's worth noting Threads requires an Instagram account to sign up. That's like a 2B+ user funnel with constant in-app cross-promotion.
Not diminishing the growth, but "daily active users" hitting parity with X is a different achievement when you have that kind of distribution baked in Meta
Not diminishing the growth, but "daily active users" hitting parity with X is a different achievement when you have that kind of distribution baked in Meta