Yes! Coding is just one of the tasks you've got to do when building a software business. You also have to find a good value preposition, identify a good channel to your customers, manage your resources etc.
Channels are becoming even more important as software has become easy to copy. But copycats always existed. When it wasn't created by AI, it was created in low wage countries.
Channels are becoming even more important as software has become easy to copy. But copycats always existed. When it wasn't created by AI, it was created in low wage countries.