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Comment by hansmayer
Not looking to dismiss the authors long tenure at a major tech company like Google, but the first point kind of stuck like a sore thumb. If the Google culture was at all obsessed about helping users, I wonder why Google UX always sucked so much and in particularly in the recent years seem to be getting even worse. Every single one of their services is a pain to use, with unnecessary steps, clicks - basically everything you are trying to do needs a click of sorts. Recently I was writing an e-mail and noticed I misspelled the e-mail address of the recipient, which I rarely do. So, I should just be able to click the address and edit it quickly, right? Wrong - now you have a popup menu and inside of it you have to search for "edit e-mail" option. Most of the rest of his lessons while valuable in their own right, are not something I would put under the headline of "after X years at <insert-major-tech-company>", as they do not quite seem to be that different from lessons you pick up at other companies ? I´d more interested to hear about how the culture was impacted when the bean-counters took over and started entshittifying the company for both the users and the employees too.