Comment Comment by rsync We don't want your electric car ... we want your car, but electric.We want an electric F150 or an electric Suburban or v90 wagon or whatever.But instead we get e-initiative i-mobiles. We get TRON-cars. We get iModels.There is a reason for this:The incumbent auto makers understand fully that the ICE version of whatever model they electrify will suffer enormously.They believe that they can somehow retain all of the sales of the existing ICE model while adding growth sales of a different electric model.And, of course, they are wrong: because nobody wants an "electric F150". They just want an F150. But electric. parent rsync 10 months ago
We want an electric F150 or an electric Suburban or v90 wagon or whatever.
But instead we get e-initiative i-mobiles. We get TRON-cars. We get iModels.
There is a reason for this:
The incumbent auto makers understand fully that the ICE version of whatever model they electrify will suffer enormously.
They believe that they can somehow retain all of the sales of the existing ICE model while adding growth sales of a different electric model.
And, of course, they are wrong: because nobody wants an "electric F150". They just want an F150. But electric.