It's insane to me that this even needs to be written – showing you care is just not that hard! And it absolutely doesn't have to come at the expense of business goals.
I've had some amount of success running a startup, and honestly the only thing that reliably paid off was hiring great (i.e., smart, thoughtful, kind) people and treating them like family.
I've had some amount of success running a startup, and honestly the only thing that reliably paid off was hiring great (i.e., smart, thoughtful, kind) people and treating them like family.