Others have pointed out the problems of trolls generating racist or otherwise controversial content using Disney characters and this being short-sighted by Disney, but I think this could just be another case of "no such thing as bad PR".
People will undoubtedly generate reprehensible things using these characters, and I think that's exactly what Disney wants because it's an easy way to make their characters go viral.
People will undoubtedly generate reprehensible things using these characters, and I think that's exactly what Disney wants because it's an easy way to make their characters go viral.