My mum can use airdrop. She sends us things. She doesn't need to install anything or configure things. She just uses the first-party UI.
It's the same with Airpods. Bluetooth headphones? Yeah, you can buy some for $20, who needs Apple ones? Apparently everyone. Turns out providing great noise cancellation and bluetooth that just works means the product is appealing to general consumers.
My mum can use airdrop. She sends us things. She doesn't need to install anything or configure things. She just uses the first-party UI.
It's the same with Airpods. Bluetooth headphones? Yeah, you can buy some for $20, who needs Apple ones? Apparently everyone. Turns out providing great noise cancellation and bluetooth that just works means the product is appealing to general consumers.