I think F1 got significantly more popular in the past few years with Drive to Survive on Netflix, and then most recently with the F1 movie on Apple TV.
It’s a sports league with history and has been around for a while, but I think significant popular mindshare only happened in the last 5 years.
It’s a sports league with history and has been around for a while, but I think significant popular mindshare only happened in the last 5 years.