- Age: 40% are 18-24, 20% are 25-34
- Gender: 50/50 split (males have 2x longer sessions)
- Location: Was mostly US/UK/Russia historically, but had an organic viral spike in Poland (June 25) that I can't trace - install referrer tracking broke. Source unknown (YouTube/TikTok?), ~2k installs.
- Platform: 92% Android, 8% iOS (iOS converts at 6.88% vs Android 1.07%)
The 9 power users I described are from the pre-spike era. The actual bulk of my users now might be younger/different demographic from Poland, but I can't interview them to find out.
- Age: 40% are 18-24, 20% are 25-34 - Gender: 50/50 split (males have 2x longer sessions) - Location: Was mostly US/UK/Russia historically, but had an organic viral spike in Poland (June 25) that I can't trace - install referrer tracking broke. Source unknown (YouTube/TikTok?), ~2k installs. - Platform: 92% Android, 8% iOS (iOS converts at 6.88% vs Android 1.07%)
The 9 power users I described are from the pre-spike era. The actual bulk of my users now might be younger/different demographic from Poland, but I can't interview them to find out.