Comment by disruptiveink

Correct. Age verification and privacy consents belong on the browser. The issue is that on the browser, things work a bit too well (remember https://en.wikipedia.org/wiki/P3P ?), so the big players are incentivized to ignore completely the browser-based mechanisms and say/do nothing whenever they see lawmakers going on a dumb direction (risking fines is a reasonable price to pay in order to kill adoption of an actual browser/OS based control that would cause a dent to their tracking operations) that puts the onus on individual website operators.