There are other factors, too. As an owner of a 2023 Model 3, I am acutely aware of them. It's not just image, but prices. The 2023 Model 3 & Y were expensive, and Tesla started slashing the prices in 2024. This absolutely destroyed the resale value for people who paid near the high point.
I suspect people don't really notice this as much because if you are familiar with regular manufacturers you are used to the price (well, the MSRP at least) staying rock steady for a year at a time. Tesla moves their prices around quite a lot by comparison, which can be very detrimental to the used market when it drops quickly.
I suspect people don't really notice this as much because if you are familiar with regular manufacturers you are used to the price (well, the MSRP at least) staying rock steady for a year at a time. Tesla moves their prices around quite a lot by comparison, which can be very detrimental to the used market when it drops quickly.