Here in Norway we have a sort of unique wealth tax, and ever since, there's been nothing but doom and gloom in the media about wealthy people exiling to Switzerland. Especially the past couple of months, in the run-up to the election. The wealth tax debate was all-consuming, and really did reach a fever pitch.
Turns out, of course, that some of the rich folks that did move to Switzerland, were funding PR and social media campaigns on this topic.
It was so omnipresent, that even high school kids had "wealth tax" as one of their most important topics.
EDIT: Personally, I think their strategy kind of backfired. There was just too much talk about wealth tax, which doesn't seriously affect too many here. They did try to angle it as "If all the billionaires leave, who's gonna create jobs for the rest?" - but it still didn't resonate too much with the average citizen.
Turns out, of course, that some of the rich folks that did move to Switzerland, were funding PR and social media campaigns on this topic.
It was so omnipresent, that even high school kids had "wealth tax" as one of their most important topics.
EDIT: Personally, I think their strategy kind of backfired. There was just too much talk about wealth tax, which doesn't seriously affect too many here. They did try to angle it as "If all the billionaires leave, who's gonna create jobs for the rest?" - but it still didn't resonate too much with the average citizen.