I think the problem is that the post author assumes data tracking isn't too big a deal. E.g. he says, "If company X puts a cookie on the New York Times and MSNBC site, and you browse to both those and Wikipedia, it only knows about the two upon on which it was placed" but the more likely scenario is that company X puts a cookie in a dozen more sites, and then keeps that information on their servers for however long.
What they do do with it, how long they keep it for, whether its anonymous or not is all unknown. I'd rather use ghostery and not worry about all that.
What they do do with it, how long they keep it for, whether its anonymous or not is all unknown. I'd rather use ghostery and not worry about all that.
I actually wrote how pervasive the tracking is a while back, http://steadierfooting.com/2012/03/25/how-to-minimize-tracki...