Since most people are lower income, and therefore a high-market share low unit price gas-station drink company like Monster will by definition have to have its largest customer base be from the largest ie: poorer demographic, the only slightly revelatory information is that the demographic is younger, male, and leans Hispanic.
This doesn't imply that people in higher income brackets don't drink it, even most of them (though probably untrue).
Also pertinent is that the data is specified for Monster Green, which is their full sugar product. Monster Zero is a pretty big product as well, and could have a slightly differing customer base.
This doesn't imply that people in higher income brackets don't drink it, even most of them (though probably untrue).
Also pertinent is that the data is specified for Monster Green, which is their full sugar product. Monster Zero is a pretty big product as well, and could have a slightly differing customer base.