This pops up on HN about once a year, and it's worth calling out that the SSO tax has mostly nothing to do with technology or with support costs and mostly everything to do with market segmentation. One of the clearest segmentation signals you get is that bigger, less price-sensitive customers all require SSO (because their SOC2 attestations require it).
You can get irritated about pricing systems that soak price-insensitive customers, but remember that the big price-insensitive customers pay for the price-sensitive customers, which is why this kind of segmentation is practically universal.
You can get irritated about pricing systems that soak price-insensitive customers, but remember that the big price-insensitive customers pay for the price-sensitive customers, which is why this kind of segmentation is practically universal.
Previously, on this, from me:
https://news.ycombinator.com/item?id=29892664