I judge technical explanations of audio gear by their description of balanced signals. A common error is to focus on the positive and negative signals having opposite polarity, which is entirely irrelevant for canceling out interference (it may improve headroom, but what is actually important for eliminating common mode noise is to have identical impedance with respect to ground).
I would say this text fails this test, which gives me pause. The description is: "The two conductors carry the same signal, but with reverse polarity (meaning that one conductor carries a signal that is the mirror image of the other). If external noise and interference enters the cable, it will probably affect both conductors equally."
I would say this text fails this test, which gives me pause. The description is: "The two conductors carry the same signal, but with reverse polarity (meaning that one conductor carries a signal that is the mirror image of the other). If external noise and interference enters the cable, it will probably affect both conductors equally."