> Reduce price. Reduce the abominable resource usage. Allow E2E encryption. Increase performance so it doesn't trickle at tens of kilobytes for hours when I have 100Mbps upload and half a terabyte left.
How do you imagine that any of these things would strengthen Dropbox's business at a scale relevant to them?
Reducing price would be straightforwardly bad; most users do not understand resource usage complaints (though I'm not conceding that problem exists - it's a non-factor on my machine); E2E encryption is an anti-feature for a consumer audience who will lock themselves out and demand refunds far above the rate at which anyone will pay for E2E specifically; most users do not have half a terabyte all at once to store nor upload speeds such that the Dropbox app performance is the limiting factor, even if those performance problems are true.
> The lack of any major competition
Dropbox's core product faces substantial competition from multiple tech giants (Google Drive, One Drive, iCloud) who have incentive and ability to eat losses on a sync product to sell other services or devices. If they don't find other lines of business to sell alongside sync they will die, and building an incrementally better sync product will not save them.
(I worked at Dropbox a ~decade ago and no longer have any insider insight nor financial stake in the company, but I sympathize that they're in a brutally difficult position in building a sustainable business)
How do you imagine that any of these things would strengthen Dropbox's business at a scale relevant to them?
Reducing price would be straightforwardly bad; most users do not understand resource usage complaints (though I'm not conceding that problem exists - it's a non-factor on my machine); E2E encryption is an anti-feature for a consumer audience who will lock themselves out and demand refunds far above the rate at which anyone will pay for E2E specifically; most users do not have half a terabyte all at once to store nor upload speeds such that the Dropbox app performance is the limiting factor, even if those performance problems are true.
> The lack of any major competition
Dropbox's core product faces substantial competition from multiple tech giants (Google Drive, One Drive, iCloud) who have incentive and ability to eat losses on a sync product to sell other services or devices. If they don't find other lines of business to sell alongside sync they will die, and building an incrementally better sync product will not save them.
(I worked at Dropbox a ~decade ago and no longer have any insider insight nor financial stake in the company, but I sympathize that they're in a brutally difficult position in building a sustainable business)