I've spoken with a few conference organizers about this—how do you please sponsors enough to make them want to come back the next year, but also make it so their booths / areas on the floor don't turn into boring "whatever-conference" spaces.
It's a balance and so far Open Sauce seems to have done okay there; but a couple sponsored booths felt a bit more corporate/salesy and out of place this year.
You could tell people would kind of give them a wide berth compared to walking around other areas, where people were more densely packed around all the booths.
It's a balance and so far Open Sauce seems to have done okay there; but a couple sponsored booths felt a bit more corporate/salesy and out of place this year.
You could tell people would kind of give them a wide berth compared to walking around other areas, where people were more densely packed around all the booths.