This article lavishes well-deserved praise on the intentions behind Reading Rainbow. I know I loved the show as a kid.
But it seems like childhood reading scores were pretty much flat between 1983 and 2006, when the show was on the air: they only varied by 10-15 points on a 500 point scale[1], and there was no clear upward trend, it just sort of fluctuated. Reading for pleasure has never been lower among kids, either[2]. It doesn't seem to me that the mission of the show was achieved, if the mission was to make children read more books, and understand them more.
Ultimately I think it ended up just being a pleasurable way to have kids get distracted by a friendly, positive TV show. My guess is that if you want to improve reading scores and habits, parents have to do more than just turn the dial to PBS.
But it seems like childhood reading scores were pretty much flat between 1983 and 2006, when the show was on the air: they only varied by 10-15 points on a 500 point scale[1], and there was no clear upward trend, it just sort of fluctuated. Reading for pleasure has never been lower among kids, either[2]. It doesn't seem to me that the mission of the show was achieved, if the mission was to make children read more books, and understand them more.
Ultimately I think it ended up just being a pleasurable way to have kids get distracted by a friendly, positive TV show. My guess is that if you want to improve reading scores and habits, parents have to do more than just turn the dial to PBS.
[1] https://www.nationsreportcard.gov/ltt/?age=9
[2] https://www.pewresearch.org/short-reads/2021/11/12/among-man...