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Comment by idle_zealot

I know there are plenty of more serious issues people have with Mozilla's direction and focus, but patronizing stuff like this really grinds my gears.

> Which animal best represents your Firefox browsing style? [List of emoji animals]

The marketing/PR trend of speaking to communities as though they're kindergartners is distracting and off-putting. This is the most egregious part but the whole post has a similar tone.

I'll note that I'm not saying outreach should necessarily be professional or devoid of fun/humor. There's just a sterile, saccharine way about Mozilla's community engagement that evokes artificiality.

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