While there is certainly a lot of crap out there for business books, especially on sales/marketing and management, there are some core books that are must reads if you want to save 30 years of trial and error.
1. E-myth Revisited (absolute must read for small to midsize business owners)
2. Competitive Strategy
3. Discipline of Market Leaders
4. Good to Great
5. Built to Last
1. E-myth Revisited (absolute must read for small to midsize business owners) 2. Competitive Strategy 3. Discipline of Market Leaders 4. Good to Great 5. Built to Last