> As an aside, I don't know why AirBnB can't get their shit together and push all the fees to the map. My guess is that most of those fees are not per night? Well make the front matter say "$120/night + fees" and when you select your dates you know what the total cost is.
The problem is that everyone says we want this then votes with our wallet that we don’t.
Stubhub once tried to be upfront honest about fees. Bookings dropped like a stone. People just didn’t want concerts at those prices. But an extra $20 when you’re already paying $80, ehhh sure okay I’ve already come this far and feel pretty committed to going.
> As the study found, “Overall, the StubHub users who weren't shown fees until checkout spent about 21 percent more on tickets and were 14 percent more likely to complete a purchase compared with those who saw all-inclusive prices from the start.“
The problem is that everyone says we want this then votes with our wallet that we don’t.
Stubhub once tried to be upfront honest about fees. Bookings dropped like a stone. People just didn’t want concerts at those prices. But an extra $20 when you’re already paying $80, ehhh sure okay I’ve already come this far and feel pretty committed to going.
> As the study found, “Overall, the StubHub users who weren't shown fees until checkout spent about 21 percent more on tickets and were 14 percent more likely to complete a purchase compared with those who saw all-inclusive prices from the start.“
https://boondoggle.substack.com/p/stubhub-and-the-case-of-th...