> If the goal of a company is first and foremost to make money, then sales is the only organization within the company that can be measured exactly according to the primary goal of the company rather than a proxy.
This feels culturally accurate but also reductive. The best sales teams cannot sustainably sell a product that fails to have product-market fit. Likewise, the best product requiring a sales-led GTM will fail if sales teams are not able to understand and articulate the value.
A compensation imbalance between customer-facing and non-facing roles builds an imbalance of power dynamics within a company that will ultimately destabilize the culture and success of a company.
This feels culturally accurate but also reductive. The best sales teams cannot sustainably sell a product that fails to have product-market fit. Likewise, the best product requiring a sales-led GTM will fail if sales teams are not able to understand and articulate the value.
A compensation imbalance between customer-facing and non-facing roles builds an imbalance of power dynamics within a company that will ultimately destabilize the culture and success of a company.
I don’t have a perfect answer, only observations.