Comment by ultra-boss

I don't know that they're becoming "extinct", but the value some of them once provided, in my experience, has been greatly diminished by saas-enabled marketing infiltration. I mean, there are tools out there that will send you an alert when certain phrases are mentioned on sites like Reddit so that you can jump in and comment in a way that "surreptitiously" promotes your product, and companies are paying money for these tools. Gross, gross, gross.