Comment by ryao

Here is a novel idea. Just pronounce ECMA as a 2 syllable word using classical Latin pronunciation. Ecma becomes just as catchy as Java when pronounced that way. For English speakers who do not know classical Latin, just read this:

Eck-Ma-Script

Here is Eck for those who do not know:

https://youtu.be/cqsDlZAK104

As for Ma, it is the second half of mama. That is actually /ɛkmɑskɹɪpt/ rather than /ekmaskɹɪpt/, but it is close enough.