> this is exactly the opposite of what everyone assumes the phrase must mean
Huh, yeah, that's surprising. I always assumed "high concept" meant that a work was more "cerebral" or something like that, while "low concept" is something lowbrow or simple to understand.
I had no idea that the term referred to how succinctly the work can be described or pitched.
Huh, yeah, that's surprising. I always assumed "high concept" meant that a work was more "cerebral" or something like that, while "low concept" is something lowbrow or simple to understand.
I had no idea that the term referred to how succinctly the work can be described or pitched.