"Consumers have emphatically rejected brands that ventured too far into wokeness. The Bud Light brand may have been permanently damaged by it."
Bud Light was boycotted because they did a promotion with a minor trans celebrity. What is "woke" about that? It seems to me that what happened here is that Bud Light was punished for heresy, just from a different direction than Graham is choosing to condemn.
"Consumers have emphatically rejected brands that ventured too far into wokeness. The Bud Light brand may have been permanently damaged by it."
Bud Light was boycotted because they did a promotion with a minor trans celebrity. What is "woke" about that? It seems to me that what happened here is that Bud Light was punished for heresy, just from a different direction than Graham is choosing to condemn.