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Comment by djur

In this article, Graham claims the following:

"Consumers have emphatically rejected brands that ventured too far into wokeness. The Bud Light brand may have been permanently damaged by it."

Bud Light was boycotted because they did a promotion with a minor trans celebrity. What is "woke" about that? It seems to me that what happened here is that Bud Light was punished for heresy, just from a different direction than Graham is choosing to condemn.

parent djur 1 year ago

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