Every time you see a little banner ad at the bottom of an app, there’s an instantaneous auction to show you that ad space. Google forwards info to bidders, who calculate how much they will spend to show you the ad. This means even the losers of the auction get a firehose of data. There are companies set up right now whose purpose is to lose that auction but collect the data anyways.
It should not surprise you to learn, then, that In-Q-Tel (the non classified investment arm of the CIA) has invested in some of these analytics (read: digital surveillance) companies.
It should not surprise you to learn, then, that In-Q-Tel (the non classified investment arm of the CIA) has invested in some of these analytics (read: digital surveillance) companies.