It's not just a continuity tester like the one you linked from amazon though. The Kickstarter page is light on details, but it can at the very least communicate with active cables to determine amperage and data speeds.
Add to that a microcontroller, screen and software and the price doesn't look unreasonable to me, especially for a small project like this.
Add to that a microcontroller, screen and software and the price doesn't look unreasonable to me, especially for a small project like this.