Both the creatives in media (all forms - ads, news, sports, movies, radio, tv, games etc) and the ad tech crowd don't talk about barely growing global disposable income. Meanwhile they are furiously producing more and more content (ie real estate for ads).
What happens when production outpaces consumption or supply over shoots demand? Naturally hiring will slow, mergers and consolidation, cost cutting via relying on tech and more automation.
We have sort of peaked in how much people's Attention can be milked. In both time and cash. They just don't like talking about it.
What happens when production outpaces consumption or supply over shoots demand? Naturally hiring will slow, mergers and consolidation, cost cutting via relying on tech and more automation.
We have sort of peaked in how much people's Attention can be milked. In both time and cash. They just don't like talking about it.