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Comment by SkyPuncher

> It seems like drivers did not find the feature compelling and were not renewing.

IMO, it's largely because BlueCruise (and all of the similar services) is not sufficiently better than the non-subscription driver assists.

I have the option of BlueCruise on my vehicle and it's just not a compelling offer.

* It only works on major highways. Beyond actual coverage, major highways are places where the standard driver assists already work extremely well.

* It does nothing about traffic around you. You have to be prepared to react. Not much different than driver assist.

* It's wickedly expensive.

Right now, radar assisted cruise and camera based lane centering eases 95% of my driving fatigue.

parent SkyPuncher 1 year ago

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