> The world knows how to make good cars now.
Companies can forget how.
Stellantis (which owns Chrysler, Jeep, Dodge, Fiat, and some other forgettable car brands) forgot how. The CEO was fired on December 1st, 2024.
His strategy had been to crank prices way up, add on post-sale service charges,
and get the biggest bonus in automotive executive pay history (not counting Musk's current litigated bonus.)
Sales went down. Way down. Chrysler now makes only minivans. Overpriced Jeeps are piling up in dealer lots. The "mild hybrid" power train, with 21 miles of electric mileage, is a dud.
The brand image is in the tank. Nobody wears a Stellantis T-shirt.
The US has 3 million unsold cars sitting on dealer lots. Some have been there for over a year. How many will still start?
Companies can forget how.
Stellantis (which owns Chrysler, Jeep, Dodge, Fiat, and some other forgettable car brands) forgot how. The CEO was fired on December 1st, 2024. His strategy had been to crank prices way up, add on post-sale service charges, and get the biggest bonus in automotive executive pay history (not counting Musk's current litigated bonus.)
Sales went down. Way down. Chrysler now makes only minivans. Overpriced Jeeps are piling up in dealer lots. The "mild hybrid" power train, with 21 miles of electric mileage, is a dud. The brand image is in the tank. Nobody wears a Stellantis T-shirt.
The US has 3 million unsold cars sitting on dealer lots. Some have been there for over a year. How many will still start?