This illustrates a problem that I wish more people would see.
People, usually businesspeople, consider adding some craptastic thing such as intrusive ads, to make more money. Who doesn't like more money? They add the thing, and revenue goes up!
What they don't see is the effect that comes when fewer people visit the site because they're too annoyed to come back over time. They see and take credit for the small increase, but of course they don't take credit for the gradual decline afterwards, a decline that often enough leaves the site making the same or less money than it did before the craptastic ads.
If people and companies took the bigger picture in to account, they likely wouldn't do these things.
People, usually businesspeople, consider adding some craptastic thing such as intrusive ads, to make more money. Who doesn't like more money? They add the thing, and revenue goes up!
What they don't see is the effect that comes when fewer people visit the site because they're too annoyed to come back over time. They see and take credit for the small increase, but of course they don't take credit for the gradual decline afterwards, a decline that often enough leaves the site making the same or less money than it did before the craptastic ads.
If people and companies took the bigger picture in to account, they likely wouldn't do these things.