There's only hoops to jump through if you want higher send rates from a number. The CTIA figured out a new cash grab was registering businesses as legit senders on TFA's but it doesn't promise delivery, just gets you a nice logo/name on SMS apps.
Having been on the purchasing end for wholesale marketing SMS I can tell you most of sales people will suggest the 'correct' way and happily sell things that let you do it the 'wrong' way.
Having been on the purchasing end for wholesale marketing SMS I can tell you most of sales people will suggest the 'correct' way and happily sell things that let you do it the 'wrong' way.