I guess the formula for a mildly viral blog post is just to misinterpret a popular saying so you can disagree with it. I really dislike it though.
"Follow your passion" is not advice given in response to the question "What product should I sell?" Usually it's in response to "What should I do with my life?" It doesn't help people differentiate between selling Star Wars figurines vs. something else. It's meant to help you decide between selling products online at all versus, say, writing novels or being a carpenter, or social work or some other calling.
Yes, if you take the advice outside of the context it's intended, it does become quite terrible.
"Follow your passion" is not advice given in response to the question "What product should I sell?" Usually it's in response to "What should I do with my life?" It doesn't help people differentiate between selling Star Wars figurines vs. something else. It's meant to help you decide between selling products online at all versus, say, writing novels or being a carpenter, or social work or some other calling.
Yes, if you take the advice outside of the context it's intended, it does become quite terrible.