I’ve heard that a while back Google had a change to their algo that heavily prioritized widely used websites as “trusted”. The very most well known sites in the world, such as cnn.com, would be treated as the best results for anything they contained.
In response, many of the most used web sites flooded their own sites with transparently fake product reviews full of SEO phrases about “we spent N weeks testing K products to root out the very best” and very little else. The actual reviews would be pretty much copy-pasted from the description provided on the product producer’s site.
And, that’s how Google made itself useless for finding product reviews.
In response, many of the most used web sites flooded their own sites with transparently fake product reviews full of SEO phrases about “we spent N weeks testing K products to root out the very best” and very little else. The actual reviews would be pretty much copy-pasted from the description provided on the product producer’s site.
And, that’s how Google made itself useless for finding product reviews.