> And yet, reality is that for many companies, an off-the-shelf CMS is all they need
Except they don't. A static website would work for 99.9% of all businesses and could be hosted on a potato.
The problem is that marketing wants a website that "Doesn't look embarassing and has 5 nines uptime."
Translation: "Marketing wants a website that looks completely like our competitors(because reasons)! But make it completely different (because reasons)! And make sure it's on AWS (because reasons)!"
Response from IT: "Our website results in zero revenue to the company and is a gigantic security problem and spam magnet. And because marketing is involved it's also a headache of a political football. Here's the WP Engine credentials. Now fuck off."
Except they don't. A static website would work for 99.9% of all businesses and could be hosted on a potato.
The problem is that marketing wants a website that "Doesn't look embarassing and has 5 nines uptime."
Translation: "Marketing wants a website that looks completely like our competitors(because reasons)! But make it completely different (because reasons)! And make sure it's on AWS (because reasons)!"
Response from IT: "Our website results in zero revenue to the company and is a gigantic security problem and spam magnet. And because marketing is involved it's also a headache of a political football. Here's the WP Engine credentials. Now fuck off."