> They'll buy a $20 blender that will die in a year rather than the $100 blender that will last a lifetime.
One problem for consumers is that often it's very hard to tell which is which. There is no guarantee that a $60 item won't just be overpriced garbage which is as bad (or worse if they spent much of that money on unnecessarily complex features that reduce reliability) as the $20 one, so always picking the cheaper item that superficially might seem good enough is not necessarily irrational.
(of course this doesen't necessarily apply to all brands yet)
One problem for consumers is that often it's very hard to tell which is which. There is no guarantee that a $60 item won't just be overpriced garbage which is as bad (or worse if they spent much of that money on unnecessarily complex features that reduce reliability) as the $20 one, so always picking the cheaper item that superficially might seem good enough is not necessarily irrational.
(of course this doesen't necessarily apply to all brands yet)